WhatsApp API Plans

Basic

Unlimited Users

1000 Free Service Conversations/month

  • Unlimited Agent Logins
  • Smart Audience Segregation
  • Broadcasting & Retargeting
  • Template Message APIs
  • Multi-Agent Live Chat
  • Agent Transfer & Manager Monitoring
  • RedCloud Marketplace Integrations
  • 1200 Messages/min
  • Upto 10 Tags
  • Upto 5 Custom Attributes
  • Shopify & WooCommerce Integrations
  • Dialogflow chatbot Integration
  • Shared Team Inbox
  • Click-to-WhatsApp Ads Manager

Pro

Unlimited Users

1000 Free Service Conversations/month

  • All features in Basic Plan
  • Upto 100 Tags
  • Upto 20 Custom Attributes
  • Campaign Scheduler
  • Campaign Click Tracking
  • Smart Agent Routing
  • Campaign Budget Analytics
  • Project APIs

Enterprise

Unlimited Users

1000 Free Service Conversations/month

  • Recommended for Brands with 5 Lac+ Users
  • All features in Pro Plan
  • Unlimited Tags
  • Unlimited Attributes
  • Downloadable Reports
  • Dedicated Account Manager
  • Priority Customer Support
  • Webhooks
  • Higher Messaging Speed

WhatsApp’s Conversation
Based Pricing

WhatsApp Conversation is a 24-hour messaging window initiated only when a business messages a user.

Businesses and users can exchange any number of messages, including template messages, within a 24 hour conversation session without incurring additional charges.

  • WhatsApp Conversations are Charged depending on the category of Template message & vary as per the receiver’s country.
  • Conversations costs(applicable for Indian numbers) – ₹0.85/ Marketing Conversation ₹0.35/ Authentication Conversation ₹0.35/ Utility Conversation ₹0.35/ Service Conversation
  • The above Prices are for Sending Conversations in India
  • All conversations are valid only in a 24 hour period
  • Green Tick Application: FREE
  • 1000 FREE Conversations/ month (User-initiated conversations)
  • All above pricing mentioned is exclusive of GST

WhatsApp Pricing

WhatsApp pricing has been categorized into 4 different categories including:

MARKETING

Product updates, special offers, general advertisements, or promotional messages

UTILITY

Product updates, special offers, general advertisements, or promotional messages

AUTHENTICATION

Product updates, special offers, general advertisements, or promotional messages

SERVICE

Product updates, special offers, general advertisements, or promotional messages

Download Updated Pricing PDF

Important Pointers

  • Businesses can enjoy 1000 free conversations per month for Service category messages (user-initiated conversations).
  • If a business replies to a user with a template message or sends a template message in an open service conversation, this opens a new conversation based on the template category.
  • If a conversation involves multiple categories such as Marketing, Authentication, Utility, or Service, charges will be applied separately for each category’s conversation window initiated.
  • Each category of messages, including Marketing, Authentication, Utility, or Service, incurs its own charges. If you send messages from different categories to the same user within a 24-hour window, you will be charged for each category separately.
  • When initiating a conversation in a specific category, you have a 24-hour window to chat with your customers without incurring extra charges. This provides ample time to communicate effectively.

We Have Answered Almost All Your Questions

What does Unlimited Users mean?

Unlimited User means that there is no limit on the number of Monthly Active Users (MAUs) you can connect with in a month. Be it a thousand users, hundred thousand users, or a million users – you can connect with as many users as you want! You’ll just need to pay for the WhatsApp Conversation Charges after 1000 Free Conversations per month along with the Subscription fee.

Are WhatsApp Conversations managed separately?

Yes, WhatsApp Conversation Credits are recharged and managed Separately.

Everytime you initiate a Conversation (UIC or BIC), the price of that conversation is deducted from this recharge.

This price varies according to user’s country. For Indian Users, you’ll be charged ₹0.55/BIC & ₹0.35/UIC

What is a Customer Service Window / Session Window?

A Messaging session window starts when a user sends your Whatsapp Business Number a message and lasts for 24 hours from the most recently received message.

You can intervene/respond with ANY kind of message within these 24 hours.

Is it a Pre-paid Billing or Post-paid?

All billing is Pre-paid.

How many Contacts Can I Import

You can Import Unlimited Contacts to the AiSensy Dashboard. You’re only charged for the WhatsApp Conversations you initiate with a user.

How do Upgrade or Downgrade work?

Upgrades and Downgrades work on a pro-rata basis.